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![\"SOKAI\"](\"\/assets\/images\/logo\/logo-en-white.svg\")
<\/h1>\nTurning Data into Results.
A Marketing Company
for the Digital & AI Era<\/h2>\nSOKAI Inc.<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
A Marketing Company
for the Digital & AI Era<\/h2>\n
SOKAI Inc.<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n
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\t\t\t\t\t<\/p>\n \t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n \n\t\t\t\t\t\t\t<\/div>\n \n\t\t\t\t\t\t<\/div>\n <\/p>\n \t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n Every winning strategy starts with a deep understanding of data. Combining AI with a specialized team, we analyze vast data on customer interests, values, and behavior to shape personalized initiatives grounded in market trends.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n To be chosen again and again, you need a brand concept that sets you apart. We decode customer insights from data to define the brand value your company should communicate \u2014 a consistent foundation for every initiative.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n From search ads to app campaigns, we run every kind of digital advertising by combining AI-powered automation with human expertise. Guided by phase-specific KPIs, we balance volume and efficiency while avoiding budget risk.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n <\/p>\n <\/p>\n From Instagram, TikTok, and X to full YouTube channel management, we communicate your brand’s appeal on every platform and nurture long-term fans \u2014 designing campaigns that look beyond follower counts to conversions.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n Search now extends beyond Google to AI-powered search such as ChatGPT. With content strategies grounded in business and customer analysis, we make sure you can be found \u2014 through both traditional SEO and optimization for the AI search era.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t<\/p>\n We don’t just build beautiful websites \u2014 we design customer experiences that drive results. Experienced creative directors give shape to your brand’s world, combining creativity with data-driven improvement to transform your business.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n <\/p><\/div>\n <\/p>\n \t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t<\/p>\n We start by understanding your business as it stands, clarifying challenges and your position in the market. Using AI and data analysis, we research markets, competitors, and customers from every angle to lay the groundwork for the shortest path to results.<\/p>\n<\/p><\/div>\n Based on the challenges we clarify, we propose multiple solutions, budgets, and schedules designed to deliver. We segment audiences around target insights and refine the strategy through ongoing dialogue with our clients.<\/p>\n<\/p><\/div>\n Experienced marketers, data scientists, and creators team up to execute each campaign. Having worked inside operating companies ourselves, we think from the client’s perspective and move as one team \u2014 that is SOKAI’s strength. We combine AI-driven efficiency with human creativity to deliver precise results.<\/p>\n<\/p><\/div>\n We measure performance, then repeat analysis and improvement at speed. By setting realistic, measurable KPIs and acting on data, we keep growing results sustainably.<\/p>\n<\/p><\/div>\n \n\t\t\t\t\t\t\t\t\t<\/div>\n \n\t\t\t\t\t\t\t\t<\/div>\n \n\t\t\t\t\t\t<\/div>\n \n\t\t\t\t\t<\/div>\n <\/p>\n \t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t<\/p>\n \nIn 2007, joined Rakuten, Inc. Was put in charge of budget development in digital marketing, and operations in the Rakuten marketing department. A graduate of Globis University (MBA).<\/p>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n \n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nIn 2010, joined i-Prospect Japan. Engaged in listing advertisements, and conducted the management, analysis, reporting, and improvement cycle for up to 30 companies per month.<\/p>\n In 2014, moved to NTT DATA Smart Sourcing Corporation. Was involved in planning and implementing advertising campaigns for major clients with annual budgets of 300 \u2013 500 million yen.<\/p>\n Places great importance on communication and making well thought-out suggestion based on client needs. By eliciting, organizing, and visualizing the client\u2019s thoughts and ideas, goals can be clarified and implemented.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nStarted professional career as a PG\/SE in a software development venture.<\/p>\n Performed technical analysis, identified business procedures and requirements, created requirement documents and system specifications, and was involved in basic system design and development.<\/p>\n In 2006, joined Bayer, a German pharmaceutical company. In the R&D department, worked as PM and CSV leader (Computerized System Validation) in major projects (including global projects). As a team leader in the IT department, managed IT quality assurance, auditing and regulatory activities and provided training (project management, quality management, innovation.)<\/p>\n With a strong foundation of IT experience, competent in handling global project management.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nIn 2013, became interested in the Web industry and changed careers from working as an airline employee of ANA.<\/p>\n Aided e-commerce sites in improving their sales with focus on SEO. Has been involved in SEO for web media with over 500,000PV and 1,000,000PV, as well as improving the websites of national clients and listed companies.<\/p>\n Based on interviews, has been successful in quickly setting up daily processes that in some cases increased annual sales by 150% or in other cases increase monthly sales 10-fold. Manages several blog sites, has gained much experience and many skills, and has a motto not to give advice based on theories.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nStudied architecture for seven years, from technical high school through university. While still a student, he joined a staffing company as head of marketing and PR, winning a \u00a52 million contract on his very first project.<\/p>\n He went on to build a wide-ranging marketing track record, including social media management for major clients \u2014 developing web strategies with a management perspective, solving numerous client challenges, and maintaining a project retention rate of over 90%.<\/p>\n In video, he handles everything from planning and filming to editing and distribution: short-form content for YouTube, TikTok, and Reels, ad creative, interview \/ event \/ product and store videos, seminar recordings, and live streaming. He oversees direction, production, and cost management, delivering improvements in both retention and conversion rates.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nBegan his career at a systems company in the Panasonic (Matsushita Electric) Group, building and maintaining e-commerce infrastructure, driving corporate sales, and supporting EC business launches across Japan.<\/p>\n In 2008, he became an executive officer at Image Solutions, leading an end-to-end solutions business spanning web production, system development, data analysis, and logistics.<\/p>\n In 2011, he founded Coolas Inc. and, as CEO, led e-commerce and web marketing for major apparel brands \u2014 driving merchandising analysis, UI\/UX improvement, advertising, and business process reform.<\/p>\n From the late 2010s, he served as a board director at growth-stage startups, overseeing app business strategy, UI\/UX, data analysis, and marketing.<\/p>\n More recently, he has advised a sharing-service company in the SDGs space on business strategy and municipal partnership projects. He also serves as a part-time lecturer at Digital Hollywood University Graduate School.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nIn 2012, moved to the US and started working in numerous SNS\/Digital marketing projects mainly connected to Europe, South America, and Japan.<\/p>\n With extensive digital marketing experience has been able to support projects for more than 30 companies as a DX\/Digital Marketing Consultant.<\/p>\n Joined Sokai in 2020.<\/p>\n From 2022, started working as a marketing researcher with MBA professors in the US to conduct research on \u201cAdvertising clutter\u201d.<\/p>\n Trilingual in Japanese, English and Spanish, and has lived in the U.S., Mexico, and Peru.<\/p>\n Graduate of The University of Minnesota (Twin Cities) majoring in Business and Marketing.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nIn 2008 joined ValueCommerce. Was responsible for advertising sales, media sales, and business development, and is familiar with the overall mechanism of affiliate advertising.<\/p>\n In 2014, joined CyberZ (a subsidiary of CyberAgent). As a consultant, launched a group in the SNS marketing area for Facebook and Twitter ads, while developing internal operations.<\/p>\n In 2015, joined Geniee, Inc. As a member of the operations staff, managed the planning and operations of in-house DSP, SSP & trading desk. Also served as the head of DSP \/ overseas cross-border business and as a member of the management committee.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nHas worked for Dentsu Group, Hakuhodo, and Universal Studios Japan. Provides support for various domestic and global businesses.<\/p>\n Specifically, has marketed for \u201cavex\u201d entertainment, sports distributor Alpen Group, and theme park USJ, creating a major re-branding movement. With a strong grasp of the fundamentals of market insight, guides clients in the desired direction through a combination of real and holistic digital development.<\/p>\n Resist the Usual. Master of ASAS (Dentsu Y&R Global Ad-Marketing Skills)<\/p>\n A graduate of Keio University, Faculty of Economics.<\/p>\n University of Tokyo, Economics Certificate (Game Theory: Strategic Planning.)<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \nAfter joining Tokio Marine & Nichido Fire Insurance as a new graduate, switched jobs and spent 10 years with transcosmos inc.<\/p>\n Was engaged in SNS advertising, both B2C and B2B, and is especially good at PR and operational marketing on Instagram.<\/p>\n Furnishes suggestions that take into account not only the number of followers but also engagement, subsequent purchase and loyalty actions.<\/p>\n Sticks to the goal of ensuring SNS is used correctly and effectively as a medium to attract customers.<\/p>\n A graduate of Keio University, Faculty of Economics.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n \t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n \n\t\t\t\t\t\t\t\t\t\t<\/div>\n \n\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section>\n <\/p>\n \t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n \t\t\t\t\t\t\t\t\t<\/p>\n <\/p>\n <\/p>\n \t\t\t\t\t\t\t\t<\/p>\n\n\t\t\t\t\t\t\t\t\tOur Business<\/span><\/h2>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t\t<\/p>\n![\"Project\"](\"\/assets\/images\/fig\/fig-1.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\nRedefining Results<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t\tMaking History<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n
\n\t\t\t\t\t\t\t\t\t\t<\/p>\n![\"Project\"](\"\/assets\/images\/fig\/fig-2.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\nData & Insight: Transformation for the AI Era<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t\tDynamic Transformation<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n
\n\t\t\t\t\t\t\t\t\t\t<\/p>\n![\"Project\"](\"\/assets\/images\/fig\/fig-3.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\nIt’s People Who Create Value<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t\tMembers Create Value<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n
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\n\t\t\t\t\t<\/section>\n\n\t\t\t\t\t\t\t\t\t\t\tWhat We Do<\/span>
\n\t\t\t\t\t\t\t\t\t\t<\/h2>\n<\/p><\/div>\n<\/p><\/div>\n![\"AI](\"\/assets\/images\/fig\/do_fig_2.jpg\")
<\/div>\nAI & Data-Driven Strategy<\/h3>\n
![\"Brand](\"\/assets\/images\/fig\/do_fig_3.jpg\")
<\/div>\nBrand Strategy & Definition<\/h3>\n
![\"Digital](\"\/assets\/images\/fig\/do_fig_4.jpg\")
<\/div>\nDigital Ad Operations<\/h3>\n
![\"Social](\"\/assets\/images\/fig\/do_fig_1.jpg\")
<\/div>\nSocial Media Marketing<\/h3>\n
![\"SEO](\"\/assets\/images\/fig\/do_fig_5.jpg\")
<\/div>\nSEO & AI Search Optimization<\/h3>\n
![\"Web](\"\/assets\/images\/fig\/do_fig_6.jpg\")
<\/div>\nWeb Design & Production<\/h3>\n
\n\t\t\t\t\t\t\t<\/section>\n\n\t\t\t\t\t\t\t\t\t\t\tWork Process<\/span>
\n\t\t\t\t\t\t\t\t\t\t<\/h2>\n<\/p><\/div>\n<\/p><\/div>\nResearch & Analytics<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t<\/p>\nCommunication & Planning<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t<\/p>\nManagement & Creativity<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t<\/p>\nAdjustment & Results<\/h3>\n
\n\t\t\t\t\t\t\t<\/section>\nOur Marketing Team<\/h2>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\nToshiaki Ueno<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tIn 2014, assigned to Rakuten Malaysia for a short period to improve marketing ROI.
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tIn April 2015, in the New Service Development Office directly under the supervision of the CEO\u2019s office, supported user acquisition and customer development for new services.
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tIn September 2016, established \u201cSokai\u201d, a digital marketing company that solves customer issues and provides strategy development, planning and implementation of new measures.<\/p>\n\n
![\"X\"](\"\/assets\/images\/icons\/icon-tw.svg\"){kind=icon}
<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n![\"Instagram\"](\"\/assets\/images\/icons\/icon-ig.svg\"){kind=icon}
<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n![\"FACEBOOK\"](\"\/assets\/images\/icons\/icon-fb.svg\"){kind=icon}
<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n![\"note\"](\"\/assets\/images\/icons\/icon-nt.svg\"){kind=icon}
<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/li>\n![\"Toshiaki](\"\/assets\/images\/fig\/ueno.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\nNariaki Tsuji<\/h3>\n
![\"Nariaki](\"\/assets\/images\/fig\/tsuji.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\nYoshiaki Kosaki<\/h3>\n
![\"Yoshiaki](\"\/assets\/images\/fig\/kosaki.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\nYuzi Kakizaki<\/h3>\n
![\"Yuzi](\"\/assets\/images\/fig\/kakizaki.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\nTakeru Kitamura<\/h3>\n
![\"Takeru](\"\/assets\/images\/fig\/t.kitamura.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\nYusuke Ichimura<\/h3>\n
![\"Coming](\"\/assets\/images\/fig\/comingsoon.png\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\nMoto<\/h3>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\nNaoki Hirokawa<\/h3>\n
![\"Naoki](\"\/assets\/images\/fig\/hirokawa.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\nHiroyuki Yokomura<\/h3>\n
![\"Hiroyuki](\"\/assets\/images\/fig\/yokomura.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\nRika Hayashi<\/h3>\n
![\"Rika](\"\/assets\/images\/fig\/hayashi.jpg\")
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n\n\t\t\t\t\t\t\t\t\t\t\/ We generate
\n\t\t\t\t\t\t\t\t\t\tMarketing<\/span>
\n\t\t\t\t\t\t\t\t\t\t& Inovation
\n\t\t\t\t\t\t\t\t\t\tideas<\/span>
\n\t\t\t\t\t\t\t\t\t\t\/ We generate
\n\t\t\t\t\t\t\t\t\t\tStrategy<\/span>
\n\t\t\t\t\t\t\t\t\t\t& Inovation
\n\t\t\t\t\t\t\t\t\t\tideas<\/span>
\n\t\t\t\t\t\t\t\t\t<\/h3>\n